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Feature Interview

How Systems & AI Are Transforming Sales: Dominic Caminata and Christopher Noe Spotlight the Future of Remodeling on the Profits for Sanity Podcast

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Power100, the only unbiased third‑party platform that ranks the best leaders and partners in the home improvement industry using a proprietary five‑layer system, is spotlighting a powerful conversation between Dominic Caminata, CEO and Founder of Grosso University, and Christopher Noe, Founder and President of Renaissance Patio Products on the Profits for Sanity Podcast. In this … Read more

People Before The Brand: Senja Spelman Says Visible Leaders Build Trust Before A Contractor Ever Enters The Home

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Homeowners are often asked to trust a contractor before they truly know the people behind the company. They may see a polished logo, a strong offer, or a paid advertisement, but those things do not always answer the question that matters most: Who will enter my home, and can I trust them to treat it … Read more

Solve The Problem, Not The Trend: How Tersh Blissett Says Contractors Should Make AI Earn Its Place In The Business

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Contractors Do Not Need More AI Noise. They Need Technology That Solves Real Problems. Trade Automation Pros helps contractors turn slow, repeated, and unclear work into systems that are easier to manage. Led by co-founder and CEO Tersh Blissett, the company builds AI and automation systems for home service businesses that want to connect their … Read more

Changed Everything, But People Still Win: Heidi J. Ellsworth Says Roofing’s Future Belongs To Companies That Keep Relationships At The Center

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A Roofing Leader Who Has Seen Every Stage Of Change Roofing companies face a hard challenge. New technology is moving fast, but many leaders are still trying to decide which tools will help their teams and which ones may create more problems.  During a featured PowerChat hosted by Greg Cummings, CEO of Power100, Heidi J. … Read more

AI May Know The Product, But Matthew Rogevich Says Trained Home Consultants Must Still Find What Is Really Happening Inside The Home

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Homeowners Have More Answers, But The Home Still Holds The Truth Homeowners now have more information than ever before. Before a roofing or siding contractor arrives, many people have already searched for shingle types, siding materials, attic ventilation, warranty terms, nail sizes, storm protection, and common signs of damage. AI can help them learn the … Read more

Elizabeth Gross Shares How Bo’s Effort mental health charity Helps Anne Arundel Medical Center Support The Full Journey Of Mental Health Care

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A Village Of Care Helps Community Giving Reach Families Who Need Support At the 2026 Bo’s Effort event, Greg Cummings spoke with Elizabeth Gross, Head of Fundraising at Anne Arundel Medical Center, about what the mission means to the hospital and the wider community. Greg asked how the support raised through the event has helped … Read more

Use It Before It Changes You: Scott Berman on AI in home improvement And The Future Of Google Search, Website Visibility, And Growth

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AI Is Changing How Homeowners Find The Companies They Trust Across the home improvement industry, many leaders are facing the same hard question. AI is moving fast, but no one wants to waste time, money, or trust on tools that do not truly help the business. Some companies feel behind. Some are testing too many … Read more

Jeremy McKinney On AI Educated Homeowners: How PJ Fitzpatrick Is Raising The Standard For Accuracy, Integrity, And Home Improvement Consulting

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The Homeowner May Know The Questions Before The Door Opens One of the biggest challenges in home improvement sales is no longer a lack of customer information. It is the speed at which homeowners can now find it. For years, the contractor often entered the home with most of the product knowledge. The salesperson explained … Read more

AI Visibility For Contractors Takes Center Stage As Daniel Schmidt Of Demand IQ Joins Greg Cummings To Explain Why Brand Proof Must Start Before The Sales Visit

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When The First Online Impression Does Not Build Trust, The Buyer May Not Take The Next Step Many home improvement companies spend heavy money on ads, leads, and sales teams, but their first online impression may not clearly show why a homeowner should trust them. A buyer may find a company through Google, ChatGPT, a … Read more

Am I Making Any Money? How Terry Morrill of Pacific Outdoor Living Built The AIM System To Help Contractors See Profit, Control Jobs, And Grow With Clarity

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Busy Jobs Do Not Always Mean A Strong Business Many home improvement and outdoor living companies look strong from the outside. Crews are busy. Jobs are moving. Calls are coming in. Sales look good. But behind all that motion, many contractors still face one hard question. Are we really making money? That question became a … Read more