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Mechanical, electrical, plumbing, and home systems services

“A Call Center Is A Business Of Its Own”: Josh Campbell And Greg Cummings Challenge Home Service Contractors To Rethink What They Should Run Themselves

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Why Are Contractors Trying to Run Two Businesses at Once? For many home service contractors, running a successful business means doing much more than fixing heating systems, repairing air conditioners, or solving plumbing problems. As their companies grow, they also have to hire call center staff, train people to answer phones, manage missed calls, and … Read more

Affiniti CEO Aaron Bai Unveils America’s Financial Operating System To Power The American Dream For Independent Businesses

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Why America’s Independent Businesses Powered The First 250 Years And Need Purpose-Built Technology For The Next As the United States marks its 250th year as an independent republic, the foundation of American economic strength remains clear. America was not built by Wall Street boardrooms or coastal venture capital funds; it was built one storefront, workshop, … Read more

“People Want To Give Less Of Their Time”: Josh Campbell Says Contractors Must Make It Easier For Homeowners To Get Help

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The Homeowner Wants Help, But the Contractor Keeps Asking for More When a homeowner calls for help with a broken air conditioner, a leaking pipe, or a heating system that has stopped working, they want one thing: to get the problem fixed as quickly as possible. But for many home service companies, the process of … Read more

“You Really Need To Instill The Culture”: Tyson Chen Says CSR Performance Software Works Best When Teams Understand Why The Process Matters

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Home service leaders can invest in better scripts, new technology, call scoring, and more training, yet still struggle to improve booking rates. The problem is not always the tool. Sometimes the team does not understand why the process matters. Tyson Chen, Founder and Co-CEO at Avoca AI, believes stronger results begin when CSRs understand how … Read more

Affiniti Named Official Kit Partner Of Fort Lauderdale United FC In Strategic Alliance Advancing Financial Operations For South Florida Contractors

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Why A Professional Soccer Kit Partnership Reflects Affiniti’s Deep Commitment To Trade Contractors Commercial sports sponsorships are often treated by enterprise technology corporations as cosmetic branding exercises, placing logos on jerseys for consumer visibility while remaining detached from field operations. When Affiniti, the artificial intelligence financial operating system for America’s independent businesses, announced its partnership … Read more

“You Actually Need Better Salespeople”: Tyson Chen Says AI Call Coaching Software for Home Service CSRs Can Help Turn The Call Center Into A Stronger Sales Team

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Home service companies face a harder challenge when the phone keeps ringing, but fewer calls turn into booked jobs. For a time after the pandemic, strong demand gave many contractors room to grow even when parts of the sales process were not perfect.  Tyson Chen, Founder and Co-CEO at Avoca AI, says that the room … Read more

How Edward Meister Is Using AI to Make People Stronger, Not Obsolete, Inside Pure Finance Group

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Power100 explains why Edward Meister’s belief in shared knowledge, not silos, has become Pure Finance Group’s real technology advantage and why that matters to every contractor who depends on fast funding, clear answers, and a finance partner that picks up the phone. Power100, the only unbiased third-party platform that ranks the best leaders and partners … Read more

“Sometimes They Get It Right, Sometimes They Don’t”: Josh Campbell Says Great Contractors Must Fix The Consistency Problem In Their Call Centers

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A Great Customer Experience Should Not Depend On Who Answers The Phone When a homeowner calls for help with a broken air conditioner, a plumbing problem, or a heating system that has stopped working, they expect someone to answer and help them right away. But for many home service companies, giving every customer the same … Read more

Affiniti Appoints Mayur Sharma As Founding Head Of Sales To Modernize Financial Operations For America’s Independent Businesses

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Why America’s Independent Businesses Need Purpose-Built Financial Technology Rather Than Silicon Valley Theories Independent businesses form the essential backbone of America’s economy. Home improvement contractors, HVAC operators, roofers, plumbers, logistics fleets, pharmacies, pest management companies, and veterinary clinics keep communities moving. Yet these businesses have often been underserved by enterprise software developers and Silicon Valley … Read more

“It Really Just Takes One”: Tyson Chen Says Better AI Customer Service Can Turn Homeowner Frustration Into Trust

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For years, home service companies have faced the same problem. A homeowner calls for help, reaches an automated system, gets frustrated, and starts asking for a real person. That poor first experience can create doubt before the contractor ever has a chance to serve the customer.  Tyson Chen, Founder and Co-CEO at Avoca AI, has … Read more

New book Reputation Intelligence by Greg Cummings. Pre-order now, ships November 2026.
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