Home improvement sales did not go back to normal after 2020. It split. Some homeowners still want a rep at the kitchen table with samples spread across the counter. Others want a video call squeezed between work meetings, decision made without ever opening the front door. Most companies now run both models inside the same … Read more
Every in-home sales rep has felt the exact moment a homeowner starts to pull back. The presentation has gone fine. The numbers make sense. And still, something in the room cools off right before the signature. Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry through … Read more
A sales team can produce a great quarter on rep talent alone. It rarely produces a great year that way, and it almost never produces a great decade. That gap, the space between a hot streak and a sustainable sales organization, is where Grosso University has built its Sales Leadership program, and it is why … Read more
Homeowners staring down a siding contract rarely worry about whether the crew can hang panels straight. They worry about whether they picked the right company to trust with the outside of their house for the next several decades. Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement … Read more
A contractor sitting on a signed proposal from Grosso University and a second-guessing itch is a common place to be. Sales training budgets are not small, and the internet is full of options that look similar on the surface: a logo, a webinar funnel, a promise that the reps will close more once they learn … Read more
A Spanish-speaking sales rep can carry a demo flawlessly in English training and then freeze at the kitchen table when the homeowner in front of him speaks only Spanish. That gap, the one between what a rep learned in an English-language script and what he actually needs to say in a Spanish-speaking household, is where … Read more
Every home improvement contractor has one, whether they admit it or not: a graveyard of leads sitting inside the CRM. Estimates that went cold. Homeowners who said they needed to “think about it.” Jobs that were sold, then cancelled three days later for reasons nobody fully understood. Power100, the only unbiased third-party platform that ranks … Read more
A signed contract is not a sale. Ask any roofing, window, or remodeling company that has watched a homeowner call three days later to back out, and they will tell you the paperwork was the easy part. Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry … Read more
Arizona has one of the largest retiree populations in the country, and that single demographic fact changes how families in the state need to think about death care. When a household includes a parent or grandparent who moved to Arizona specifically to retire, the conversation about cremation planning tends to arrive earlier and land harder … Read more
Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry through a proprietary 5-layer system, has spent the past several sales seasons studying a specific and painful transition point inside growing remodeling companies: the moment a founder’s personal closing ability stops being enough to carry the business. … Read more
