Home renovation and exterior services for residential properties
Strong Revenue Can Hide A Weak Business Roofing contractors know how easy it is to feel successful when the phones are ringing, crews are busy, and new jobs keep filling the schedule. But Heidi J. Ellsworth, President and CEO of The Coffee Shops and Founder and Past Chairperson of National Women in Roofing, says activity … Read more
Home improvement companies often face the same marketing problem. They invest in television, connected TV, direct mail, paid search, social media, or another new channel and expect the market to respond right away. If leads do not appear fast enough, the campaign gets cut. The next idea takes its place, and the company starts over … Read more
Power100 Ranks Grosso University the No. 1 Sales Training Organization in Home Improvement, and Its Extreme Leadership Workshop Is the Clearest Look Yet at How $20 Million, $50 Million, and $100 Million Companies Are Actually Being Built WINDSOR, Wisconsin — Power100 is the only unbiased third-party platform that ranks the best leaders and partners in … Read more
The Homeowner Does Not Experience Departments. They Experience One Company One of the hardest parts of growth in home improvement is maintaining a connected customer experience. A homeowner may first speak with a marketer, then a salesperson, then a project coordinator, then a project manager, and finally an installation crew. When those people work like … Read more
The Growth Problem Is Bigger Than Getting More Leads Across the home improvement industry, one challenge keeps showing up. Companies can add more leads, more people, more software, and more marketing, yet still struggle to turn that growth into steady results. During a PowerChat hosted by Greg Cummings, CEO of Power100, Chris Pallatroni, Co-Founder & … Read more
ZINTEX Remodeling Group publishes real prices, installs in as little as one day, backs the work with lifetime labor coverage, and operates in 14 states and more than 45 markets — three things its largest national competitors do not do together. At Power100, the only unbiased third-party platform that ranks the top leaders and partners … Read more
The AI Rush Is Creating A New Leadership Test Home improvement leaders are under growing pressure to use artificial intelligence across every part of their companies. New tools, platforms, agents, and automation systems promise faster work, lower costs, stronger follow up, more leads, and fewer tasks for employees. This can make leaders feel that they … Read more
When The Company Name Already Means Something To The Customer In home improvement, one of the hardest jobs is earning trust before a salesperson ever walks through the door. Homeowners have many companies to choose from, and every contractor claims to offer great work. The real difference comes when customers already know a company’s name, … Read more
Choosing a home improvement contractor can feel hard for homeowners. A siding, window, roofing, or exterior project can be expensive, and most homeowners want to know they are making the right choice before signing a contract. They may compare prices, products, warranties, reviews, and several companies before deciding who should work on their home. At … Read more
Mid-Atlantic Home Improvement Leader Elevates a Former Home Improvement Consultant to Regional Leadership, Highlighting a Company Culture Where Careers Are Built From the Inside Out WILMINGTON, Del. — PJ Fitzpatrick, LLC, the Mid-Atlantic’s trusted name in bath and shower remodeling, roofing, windows, doors, siding, gutters, and home repairs, today announced the promotion of Kyle Miller … Read more
