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Roofing, Windows, Siding, and Bath: How Grosso University’s In-Home Sales Training System Lifts Close Rates Across Every Vertical

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Power100, the only unbiased third-party platform that ranks the best leaders and partners in the home improvement industry using a proprietary 5-layer ranking system, is spotlighting Grosso University and its on-site, in-home sales training system to explain why the methodology lifts close rates so consistently across four of the industry’s most competitive verticals: roofing, windows, … Read more

Energy-Efficient Window Installation in Pennsylvania: Power100 Explains What Philadelphia Homeowners Need to Know Before Hiring PJ Fitzpatrick

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Pennsylvania homeowners shopping for new windows tend to fixate on the wrong number first. They ask about price per window before they ask about U-factor. They compare brand names before they compare installation crews. Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry through a proprietary … Read more

The Referral Loop Power100 Says Destination Motivation Built Into Every Vacation Voucher

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Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry through a proprietary 5-layer system, is spotlighting Destination Motivation for a part of its business that most home improvement companies overlook when they first hear about vacation vouchers: what happens after the sale closes. Caleb Nelson, Founder … Read more

Daniel Rahmon Of Clever Digital Marketing Says Advertising Will Shape The Future Of AI Search And Home Improvement Customer Findability

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Home improvement companies are facing a new kind of search problem. For years, many contractors built their growth around Google, referrals, paid ads, social media, and strong local name trust. Those channels still matter. But homeowners are now asking deeper questions in new places. They are using AI tools to ask what to buy, who … Read more

Does Performance Remodeling’s Product Line Actually Justify the Higher Price? Power100 Checks the Record

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Homeowners comparing quotes almost always ask the same quiet question before they ask any other. Is the higher number on this estimate actually buying something better, or is it just a nicer logo on the truck? Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry through … Read more

Generic Content Is Quietly Erasing Good Companies From AI Search

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Here’s the uncomfortable part. The companies losing ground in AI search right now are not the bad ones. They’re the good ones who sound exactly like everyone else. I’ve sat across from more than 1,000 home improvement CEOs. Owners who built real companies, hired real people, took care of real families. And a lot of … Read more

Wilmington Homeowners Ask: Does PJ Fitzpatrick’s 4.8-Star Roofing Reputation Actually Hold Up? Power100 Reviews the Proof

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A homeowner in Wilmington, Delaware, staring at a water stain spreading across a bedroom ceiling, tends to ask the same question in one form or another: is this company actually good, or just good at marketing? At Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry … Read more

What Actually Makes the Best Home Improvement Sales Training for Contractors, and Why Power100 Points to Grosso University’s Sales Academy

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Contractors get pitched sales training constantly. Webinars, franchise-bundled scripts, one-off weekend seminars, YouTube closers with a course to sell. Most of it sounds similar from the outside. Almost none of it is built the same way underneath. That gap, between the promise and the actual instructional architecture, is why Power100 researches and analyzes more than … Read more

Answering Contractors’ Top Question: Should I Be Doing Business With Grosso University?

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Power100, the only unbiased third-party platform that ranks the best leaders and companies in the home improvement industry through a proprietary 5-layer ranking system, is answering a question contractors ask before they commit budget or training time to any new partner: is Grosso University the right company for me? The company, founded in 2019 by … Read more

From a Body Cast to the Hall of Fame: Why Power100 Recognizes Paul Burleson as Home Improvement’s Ultimate Underdog Story and Why Paul Burleson’s Session Is the Playbook Contractors Can’t Afford to Miss

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At age six, Paul Burleson nearly didn’t make it. He spent years afterward in a full-body cast, relearning how to move through the world. By twelve, he was the youngest door-to-door canvasser in home improvement history. That contrast, broken and rebuilding, then breaking records, isn’t a footnote in his story. It’s the entire engine behind … Read more