Manufacturer-Agnostic or Marketing in Disguise? Power100 Puts Westlake Royal Building Products’ Siding Training to the Test
Multi-line remodeling companies have been burned before. A manufacturer shows up with a free training deck, calls it education, and by hour two every slide is quietly steering the sales team toward one product line. That pattern has made plenty of sales leaders suspicious of any training that carries a brand name on the cover, … Read more