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The Landscaper's Guide

Jack Jostes on modern sales and marketing for snow and landscape companies.

How Transparency, Pricing & AI Are Changing Landscape Sales

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Media All Video Audio | Pillar Community Culture Growth Innovation | Function Customer Experience Marketing Operations Sales

Showing 1–60 of 222 items in this section

Recently Added How Transparency, Pricing & AI Are Changing Landscape Sales 22:57

How Transparency, Pricing & AI Are Changing Landscape Sales

CONTENT ·22:57 ·EPISODE
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Recently Added Choosing Better Work: How Frank Di Sandro Built a More Profitable Landscape Business 24:28

Choosing Better Work: How Frank Di Sandro Built a More Profitable Landscape Business

CONTENT ·24:28 ·EPISODE
How Berns Landscaping Cut 20-Hour Snow Events in Half 21:09

How Berns Landscaping Cut 20-Hour Snow Events in Half

CONTENT ·21:09 ·EPISODE
From Barber Shop to Fractional CMO: Faith, AI, and Betting Big with Drew Dinkelacker 34:32

From Barber Shop to Fractional CMO: Faith, AI, and Betting Big with Drew Dinkelacker

CONTENT ·34:32 ·EPISODE
From Operator to Owner: The 5 Identity Shifts Every Landscape Business Owner Must Make 47:09

From Operator to Owner: The 5 Identity Shifts Every Landscape Business Owner Must Make

CONTENT ·47:09 ·EPISODE
How to Build the Next Generation of Leaders in a Family Business 24:26

How to Build the Next Generation of Leaders in a Family Business

CONTENT ·24:26 ·EPISODE
The Weirdest Cold Call That Won a Six-Figure Snow Contract 20:45

The Weirdest Cold Call That Won a Six-Figure Snow Contract

CONTENT ·20:45 ·EPISODE
Run a 10K at 80: Wayne Herring on Fitness, Protein and Business Sprints 21:52

Run a 10K at 80: Wayne Herring on Fitness, Protein and Business Sprints

CONTENT ·21:52 ·EPISODE
How Rich Green Lawns Tripled Their Client Count Without Losing the Family Touch 40:56

How Rich Green Lawns Tripled Their Client Count Without Losing the Family Touch

CONTENT ·40:56 ·EPISODE
CX
How to Scale Your Landscape Business With Better Leadership, Delegation & Coaching 25:20

How to Scale Your Landscape Business With Better Leadership, Delegation & Coaching

CONTENT ·25:20 ·EPISODE
How My First Garden Center Job Shaped My Career in the Green Industry with Chris Pesche 40:04

How My First Garden Center Job Shaped My Career in the Green Industry with Chris Pesche

CONTENT ·40:04 ·EPISODE
CX
The Hidden Profit Center: Renting vs. Buying Snow Equipment with Trevor Biebrach 42:10

The Hidden Profit Center: Renting vs. Buying Snow Equipment with Trevor Biebrach

CONTENT ·42:10 ·EPISODE
Google Just Changed How Homeowners Find Landscape Companies — Is Your Business Ready? 20:37

Google Just Changed How Homeowners Find Landscape Companies — Is Your Business Ready?

CONTENT ·20:37 ·EPISODE
The 100-Day Harvest: Reframing the Busy Season with Jim McFarlane 43:03

The 100-Day Harvest: Reframing the Busy Season with Jim McFarlane

CONTENT ·43:03 ·EPISODE
AI Conference Takeaways For Landscape Companies: How To Use AI Without Losing The Human Touch 32:25

AI Conference Takeaways For Landscape Companies: How To Use AI Without Losing The Human Touch

CONTENT ·32:25 ·EPISODE
CX
Skye Waterson: Why Landscapers with ADHD Are Wired to Start (But Struggle to Scale) 36:06

Skye Waterson: Why Landscapers with ADHD Are Wired to Start (But Struggle to Scale)

CONTENT ·36:06 ·EPISODE
How Shrinking Their Service Area Helped Wickenburg Landscape Triple Their Business 29:11

How Shrinking Their Service Area Helped Wickenburg Landscape Triple Their Business

CONTENT ·29:11 ·EPISODE
CX
How Justin White Scaled to $20M+ and Is Leading AI, Robotics, and Reviews in Landscaping 58:59

How Justin White Scaled to $20M+ and Is Leading AI, Robotics, and Reviews in Landscaping

CONTENT ·58:59 ·EPISODE
From Craftsman to Closer: The Core 10 Sales Playbook with Joshua Gillow 47:01

From Craftsman to Closer: The Core 10 Sales Playbook with Joshua Gillow

CONTENT ·47:01 ·EPISODE
The Fortune Is In The Follow-Up: Email Marketing That Actually Closes Deals 17:30

The Fortune Is In The Follow-Up: Email Marketing That Actually Closes Deals

CONTENT ·17:30 ·EPISODE
Is AI Killing Google? What Landscape Business Owners Actually Need to Know 18:53

Is AI Killing Google? What Landscape Business Owners Actually Need to Know

CONTENT ·18:53 ·EPISODE
How Systems, Assistants, and AI Help You Scale Your Landscaping Business 57:29

How Systems, Assistants, and AI Help You Scale Your Landscaping Business

CONTENT ·57:29 ·EPISODE
CX
Gold Mining Your Database: How to Turn Old Leads Into New Revenue 24:45

Gold Mining Your Database: How to Turn Old Leads Into New Revenue

CONTENT ·24:45 ·EPISODE
How Smart Irrigation & AI Are Transforming Water Management with Rain Bird’s Sean Azad 32:45

How Smart Irrigation & AI Are Transforming Water Management with Rain Bird’s Sean Azad

CONTENT ·32:45 ·EPISODE
CX
How George Egan Built a $10M Landscape Company with Systems, Social Media & Daily Team Meetings 39:06

How George Egan Built a $10M Landscape Company with Systems, Social Media & Daily Team Meetings

CONTENT ·39:06 ·EPISODE
How to Grow Your Landscape Business Without Sacrificing Your Marriage 21:08

How to Grow Your Landscape Business Without Sacrificing Your Marriage

CONTENT ·21:08 ·EPISODE
CX
When Firing Clients Protects Your Team and Increases Profit 26:24

When Firing Clients Protects Your Team and Increases Profit

CONTENT ·26:24 ·EPISODE
CX
Three Landscape Leaders On Sales, Pricing, And Protecting Their Teams 43:20

Three Landscape Leaders On Sales, Pricing, And Protecting Their Teams

CONTENT ·43:20 ·EPISODE
How Top Landscape Sales Pros Handle Rejection And Still Close Premium Work 22:36

How Top Landscape Sales Pros Handle Rejection And Still Close Premium Work

CONTENT ·22:36 ·EPISODE
The Hardest Leadership Lessons of Last Year + What’s Next at Ramblin Jackson in 2026 25:58

The Hardest Leadership Lessons of Last Year + What’s Next at Ramblin Jackson in 2026

CONTENT ·25:58 ·EPISODE
Year-End Sales, Pricing, and Profitability Tips from Aspire Software 17:03

Year-End Sales, Pricing, and Profitability Tips from Aspire Software

CONTENT ·17:03 ·EPISODE
300 Episodes Later: The Biggest Social Media & Marketing Lessons To Grow Your Landscape Company 23:46

300 Episodes Later: The Biggest Social Media & Marketing Lessons To Grow Your Landscape Company

CONTENT ·23:46 ·EPISODE
How a Second-Gen Landscaper Rebuilt His Sales Process & Leveraged AI To Transform His Business 35:41

How a Second-Gen Landscaper Rebuilt His Sales Process & Leveraged AI To Transform His Business

CONTENT ·35:41 ·EPISODE
Marketing Through the Downturn: How Alterra Keeps Growing in a Competitive Texas Market 26:01

Marketing Through the Downturn: How Alterra Keeps Growing in a Competitive Texas Market

CONTENT ·26:01 ·EPISODE
From Office Manager to $50 Million in Sales: The Rise of Snow Systems’ Stacey Hinson 18:37

From Office Manager to $50 Million in Sales: The Rise of Snow Systems’ Stacey Hinson

CONTENT ·18:37 ·EPISODE
CX
From Teacher to Turf Pro: How Ryan Robinson Scaled Turf Concepts Landscaping 36:11

From Teacher to Turf Pro: How Ryan Robinson Scaled Turf Concepts Landscaping

CONTENT ·36:11 ·EPISODE
How to Build a Landscape Business That Runs Without You (with George Urvari) 29:44

How to Build a Landscape Business That Runs Without You (with George Urvari)

CONTENT ·29:44 ·EPISODE
Ask the Experts: Winning Commercial Snow & Landscape Sales Strategies 57:23

Ask the Experts: Winning Commercial Snow & Landscape Sales Strategies

CONTENT ·57:23 ·EPISODE
Residential Snow, SEO, and Scaling Summit Lawns with Ted Glaser 42:49

Residential Snow, SEO, and Scaling Summit Lawns with Ted Glaser

CONTENT ·42:49 ·EPISODE
From Scotland to $20M: Robert Clinkenbeard on Scaling, EOS, and Wilson360 42:56

From Scotland to $20M: Robert Clinkenbeard on Scaling, EOS, and Wilson360

CONTENT ·42:56 ·EPISODE
EOS, Google Reviews, and Time Freedom: Scaling a Family Landscape Company with Jeremy Miller 24:54

EOS, Google Reviews, and Time Freedom: Scaling a Family Landscape Company with Jeremy Miller

CONTENT ·24:54 ·EPISODE
ADHD, Efficiency, and Growing Landscape Teams with LeanScaper’s Kristen Kiely 20:12

ADHD, Efficiency, and Growing Landscape Teams with LeanScaper’s Kristen Kiely

CONTENT ·20:12 ·EPISODE
Why Landscapers Need a Marketing Coordinator (And a Few Cheese Curds) 28:47

Why Landscapers Need a Marketing Coordinator (And a Few Cheese Curds)

CONTENT ·28:47 ·EPISODE
Fearless Leadership in Landscaping: How Peggy Berns Built a Thriving Business and Strong Team 22:40

Fearless Leadership in Landscaping: How Peggy Berns Built a Thriving Business and Strong Team

CONTENT ·22:40 ·EPISODE
How a 24-Year-Old Took His Landscaping Business from 1 Truck to $1M in Revenue 31:35

How a 24-Year-Old Took His Landscaping Business from 1 Truck to $1M in Revenue

CONTENT ·31:35 ·EPISODE
The Community Women in Snow and Landscape Have Been Missing 19:56

The Community Women in Snow and Landscape Have Been Missing

CONTENT ·19:56 ·EPISODE
You’re Making Sales… So Where’s the Profit? 17:53

You’re Making Sales… So Where’s the Profit?

CONTENT ·17:53 ·EPISODE
What Most Landscapers Get Wrong About Artificial Grass 44:35

What Most Landscapers Get Wrong About Artificial Grass

CONTENT ·44:35 ·EPISODE
CX
Why Grit Beats Experience in Hiring 25:36

Why Grit Beats Experience in Hiring

CONTENT ·25:36 ·EPISODE
We Stopped Free Estimates. Sales Exploded. 23:50

We Stopped Free Estimates. Sales Exploded.

CONTENT ·23:50 ·EPISODE
Is AI Killing Google Search? 23:05

Is AI Killing Google Search?

CONTENT ·23:05 ·EPISODE
Landscaping With Empathy: How Todd Brown Builds Trust, Family, and Long-Term Clients 21:45

Landscaping With Empathy: How Todd Brown Builds Trust, Family, and Long-Term Clients

CONTENT ·21:45 ·EPISODE
CX
Protecting Your Kids Online: Lessons from a High School Author Fighting Cyberbullying 31:01

Protecting Your Kids Online: Lessons from a High School Author Fighting Cyberbullying

CONTENT ·31:01 ·EPISODE
The Hidden Cost of Growing Too Fast: Why This Landscaper Prioritizes Service Over Scaling 35:33

The Hidden Cost of Growing Too Fast: Why This Landscaper Prioritizes Service Over Scaling

CONTENT ·35:33 ·EPISODE
CX
Debrief to Win: Fighter Pilot Lessons for Landscaping Leaders 19:07

Debrief to Win: Fighter Pilot Lessons for Landscaping Leaders

CONTENT ·19:07 ·EPISODE
Sales on Skis: 3 Sales Strategies That Help Landscapers Close Faster (Without the Stress) 20:31

Sales on Skis: 3 Sales Strategies That Help Landscapers Close Faster (Without the Stress)

CONTENT ·20:31 ·EPISODE
From Marine Corps to 20-Person Landscape Company: How Landscapin’ Nathan Scaled Crystal Coast 25:50

From Marine Corps to 20-Person Landscape Company: How Landscapin’ Nathan Scaled Crystal Coast

CONTENT ·25:50 ·EPISODE
The $2M Growth Wall: What’s Really Holding Your Landscaping Business Back 46:51

The $2M Growth Wall: What’s Really Holding Your Landscaping Business Back

CONTENT ·46:51 ·EPISODE
75 Years in Business. 3 Google Reviews. 16:57

75 Years in Business. 3 Google Reviews.

CONTENT ·16:57 ·EPISODE
Your Best Project Photos Are Costing You Sales 19:21

Your Best Project Photos Are Costing You Sales

CONTENT ·19:21 ·EPISODE
CX