FUNCTION
Marketing
Turning Data into Revenue with Neal Zamore
This episode features Neil Zamore, Head of Marketing at The Store Group, discussing his journey in home services and the importance of data-driven marketing. He shares key performance indicators (KPIs) like cost per lead and cost of advertising, and how to effectively track them. Zamore also offers insights into leadership, scaling a business, and advice for new entrepreneurs.
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24:35
Turning Data into Revenue with Neal Zamore
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