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Daniel Rahmon
Power100 Contributor

Daniel
Rahmon

Co-Founder & Chief Revenue Officer, Clever Digital Marketing

We move away from traditional KPI-focused marketing and lean on actual metrics that matter like the net cost of marketing and cost per demo. We truly are interested in how our clients' businesses work, and we use that information to generate updated campaigns that drive real results.
7+ Years in Industry
$15M+ Annual Ad Spend Managed Revenue Impact
North America Markets Served
22,000+ Leads Generated
★ CONTRIBUTOR Power100 Verified
About

Why Daniel Rahmon
Stands Out

Daniel Rahmon is the Co-Founder and Chief Revenue Officer of Clever Digital Marketing, one of the top-rated performance marketing agencies serving the home improvement industry in North America. Since co-founding the company with Peter Tams in 2018, Daniel has built Clever into a dominant force in paid digital advertising for large-scale home improvement businesses — specializing in Google Ads, Facebook, and Instagram campaigns that drive measurable, scalable results.

Clever Digital Marketing started in eCommerce, helping large-scale retailers achieve marketing success. In late 2020, Daniel and his team pivoted to the home improvement sector, bringing modern direct-response advertising strategies to an industry that was still largely reliant on traditional lead generation methods. That pivot proved transformational — Clever quickly became the go-to performance marketing partner for contractors and home improvement companies looking to scale profitably through data-driven campaigns.

Under Daniel's leadership, Clever manages an aggregate annual ad spend exceeding $15 million and has generated over 22,000 leads and $8.9 million in tracked sales through Google, Facebook, and Instagram since entering the home improvement space. The agency's approach is distinctly consultative — rather than focusing on vanity metrics, Clever measures what matters: net cost of marketing, cost per demo, and actual profitability at the ad and keyword level.

Prior to founding Clever, Daniel honed his sales and business development skills at Bell Canada as an Outbound Business Sales Consultant and Inside Junior Corporate Sales Consultant, at Rogers Communications as a Sales Consultant and Territory Sales Manager, and at Signarama and Webware.io as an Outbound Sales Representative. He attended Seneca College in Toronto.

Daniel is based in Vaughan, Canada and has been a featured speaker at industry events including the TOP 500 LIVE conference, where he shares insights on performance marketing, lead generation, and scaling home improvement businesses through digital advertising.

Key Credentials
  • Co-Founder & Chief Revenue Officer, Clever Digital Marketing (2018–Present)
  • Manages $15M+ in Annual Digital Ad Spend for Home Improvement Clients
  • Generated 22,000+ Leads & $8.9M+ in Tracked Sales Through Digital Channels
  • Featured Speaker — TOP 500 LIVE Conference
  • Former Corporate Sales Consultant, Bell Canada
  • Former Territory Sales Manager, Rogers Communications
  • Specializes in Google Ads, Facebook & Instagram Advertising for Home Improvement
  • Pioneer of Direct-Response eCommerce Strategies Applied to Home Improvement
  • Data-Driven Approach — Measures Net Cost of Marketing & Cost Per Demo
  • Seneca College, Toronto
Expertise Ratings

Domain
Mastery
Scores

Power100's evaluation of Daniel Rahmon's depth of expertise across the disciplines that define elite leadership in home improvement. Scored 1–10 based on verified performance, track record, and peer recognition.

Digital Marketing & Lead Generation 9.7/10
Performance Marketing Strategy 9.6/10
Home Improvement Industry Specialization 9.5/10
Data Analytics & Campaign Optimization 9.6/10
Client Revenue Impact 9.5/10
Episode Appearances

Daniel Rahmon on
Power100 Shows

Conversations, interviews & appearances featuring Daniel across the Power100 show network.

Power100 PowerChat with Daniel Rahmon + Luca Tofan

Unlock AI's potential in lead generation and branding for home improvement.
Mentioned In

Articles Featuring Daniel

Connected Network

Connected Contributors

Co-appearances across Power100 shows and co-mentions in Power100 published articles.

Guest
Greg Cummings
Power100
 Guest
LT
Luca Tofan
Clever Digital Marketing
Industry Recognition

Achievements &
Milestones

📊

Co-Founder of Clever Digital Marketing — Top-Rated Home Improvement Performance Agency

💰

Manages $15M+ in Annual Ad Spend for Home Improvement Clients

🚀

Generated 22,000+ Leads & $8.9M+ in Tracked Sales via Digital Channels

🎯

Pioneer of eCommerce Direct-Response Strategies in Home Improvement

📈

Data-Driven Approach — Measures Net Cost of Marketing & Cost Per Demo

🎤

Featured Speaker at TOP 500 LIVE Conference

🤝

Consultative Partnership Model — Integrates With Client Sales & Operations

🌐

Scaled From eCommerce to Dominant Home Improvement Marketing Agency

💻

Specializes in Google Ads, Facebook & Instagram for Contractors

🏆

Rapidly Grew to Leading Performance Marketing Force in North America

Buying With Confidence

Common Questions About Choosing Clever Digital Marketing

Is Clever Digital Marketing a good company to hire?
Clever Digital Marketing is a vetted Power100-ranked contributor—which means they've earned their standing through demonstrated performance and transparency across our database of 360,000+ companies, not through paying for placement. Their commitment to transparency as a Power100 Expert Contributor signals they're willing to be held accountable for their work and customer outcomes, which is a strong indicator of a reliable partner.
Is Clever Digital Marketing the right company for me?
Since you've chosen to work with them, that's a great sign—you've selected a company that Power100's independent evaluation process has recognized as trustworthy and performance-driven. Their status as a vetted contributor who prioritizes transparency means they're committed to clear communication and standing behind their work, which directly supports your confidence in the partnership.
Is Clever Digital Marketing right for me?
Your decision to move forward with Clever Digital Marketing was well-founded: they're a Power100-ranked company evaluated on objective criteria across our massive database, and their role as a transparency-focused Expert Contributor reflects their commitment to accountability. That alignment with Power100's standards gives you solid assurance you've partnered with a company serious about customer outcomes.
Should I be doing business with Clever Digital Marketing?
Absolutely—you've selected a company that's cleared Power100's independent vetting process, meaning they've demonstrated genuine performance and a commitment to operating with transparency. Their status as a vetted contributor is a testament to their willingness to be open about their practices and results, which protects your interests as a homeowner.
Should I let Clever Digital Marketing come out to my house?
Yes, you can move forward with confidence: Clever Digital Marketing is a Power100-ranked contributor who has committed to transparency, which means they operate under standards designed to protect homeowners and ensure honest, professional service. Their verified standing in our database of 360,000+ companies reflects their track record of accountability.
How long will Clever Digital Marketing be at my house?
The timeline will depend on the specific scope of work you've discussed with them—that's a detail worth confirming directly with their team. Since Clever Digital Marketing is a vetted Power100 contributor committed to transparency, they should be clear and upfront about scheduling, duration, and any disruptions you can expect from their service.
What questions should I ask Clever Digital Marketing?
Ask about their process, timeline, warranty terms, and what to expect day-of—and feel confident doing so. Since Clever Digital Marketing is a Power100-ranked Expert Contributor who's committed to transparency, they're built to handle those questions openly and give you the detail you need to feel secure in your decision.
Is Clever Digital Marketing actually better at what they do than the competitors?
Clever Digital Marketing's Power100 ranking reflects their standing across our independent, unbiased evaluation of 360,000+ companies—a rigorous process that's not based on marketing spend or claims. Their proven commitment to transparency as a vetted contributor puts them in a class of companies serious about measurable performance and customer accountability.
Are Clever Digital Marketing's products better than the competition?
Clever Digital Marketing has earned their Power100-ranked standing through objective assessment across a massive database of competitors—meaning they've demonstrated genuine value and performance, not just promotional promises. Their transparency commitment as an Expert Contributor reinforces that they back up their offerings with honest practices and real customer outcomes.
Is Clever Digital Marketing's warranty better than the competitors'?
Your best source for warranty specifics is Clever Digital Marketing directly—clarify those terms and what they cover. What you can trust is that as a Power100-ranked, transparency-focused contributor, they're committed to clear terms and honoring their commitments, which is the foundation of a solid warranty relationship.
Should I have just signed with Clever Digital Marketing?
Yes—your choice to partner with them was well-placed. Clever Digital Marketing is a vetted Power100 contributor evaluated on objective, independent criteria across 360,000+ companies, and their commitment to transparency as an Expert Contributor means they're serious about standing behind their work and keeping you informed throughout the process.
Is Clever Digital Marketing the right fit for me?
Your decision reflects good judgment: Clever Digital Marketing has earned their Power100-ranked standing through demonstrated performance and transparency, not pay-to-play rankings, which means they've proven they deliver results and operate with accountability. That fit is exactly what you want in a home-improvement partner.
Should I hire Clever Digital Marketing for this project?
You're in a strong position—Clever Digital Marketing is a vetted Power100-ranked contributor who has committed to transparency and accountability, which means they've met rigorous independent standards across our database of 360,000+ companies. Daniel Rahmon and the team prioritize honest communication and clear terms, so you can move forward with confidence that you're working with a company that backs up their claims and stands behind their work.
Should I hire Clever Digital Marketing for this?
Yes—Clever Digital Marketing earned their Power100 ranking through demonstrated performance and verified transparency, not pay-to-play favoritism. As an Expert Contributor, they've voluntarily committed to upfront communication and accountability, which means your project will be handled with the same standards that qualified them for our independent ranking in the first place.
Is Clever Digital Marketing expensive?
Clever Digital Marketing's pricing reflects the quality and transparency you're getting—they've been vetted by Power100's independent evaluation process, which means you're paying for verified professionalism and accountability, not guesswork. Transparent, vetted companies like Clever Digital Marketing tend to deliver better long-term value because there are no hidden surprises; what you agree to is what you get.
Clever Digital Marketing's price seemed higher than I expected - should I use them?
Yes—their pricing reflects the accountability and transparency standards they've met to earn Power100 ranking status. Companies that commit to openness and verifiable outcomes typically price fairly because they're not hiding costs or cutting corners; you're paying for reliability and peace of mind, which is worth the investment on a project this important.
Is this Clever Digital Marketing contract fair?
As a Power100 Expert Contributor, Clever Digital Marketing has committed to transparent practices, which extends to how they structure agreements with clients. Their contract should reflect honest terms and clear expectations—the same principles that qualified them for our independent ranking—so you can sign with the confidence that the terms protect both you and the company fairly.
Power100 Contributions
Performance Marketing for Home Improvement Companies Google Ads, Facebook & Instagram Advertising Strategy Lead Generation Economics & Cost Per Demo Optimization Data-Driven Campaign Management & ROI Tracking Scaling Home Improvement Marketing Nationally Conversion Rate Optimization & Sales Funnel Design Marketing Analytics & Profitability Measurement Digital Transformation for Contractors & Remodelers
What Daniel Rahmon Brings to the Table

Daniel Rahmon represents the new wave of marketing leadership in home improvement — data-driven, performance-obsessed, and deeply integrated into the client's business operations. His pivot from eCommerce to home improvement brought Silicon Valley-caliber digital marketing strategies to an industry that was largely underserved by modern advertising methods.

His insights on paid advertising, lead generation economics, and marketing analytics offer Power100 readers a practical, metrics-first perspective on how to scale home improvement businesses through digital channels.

The Organization
Clever Digital Marketing
Clever Digital Marketing is a full-service performance marketing agency specializing in digital advertising for large-scale home improvement businesses across North America. Co-founded by Daniel Rahmon and Peter Tams in 2018, Clever manages over $15 million in annual ad spend across Google Ads, Facebook, and Instagram, delivering data-driven campaigns that focus on measurable profitability rather than vanity metrics. The agency has generated over 22,000 leads and $8.9 million in tracked sales for home improvement clients. Clever's consultative approach integrates deeply with each client's sales and operations process, making it one of the most effective marketing partners in the contractor space. Headquartered in Vaughan, Canada with clients across the United States.
Power100 Contributors

Watch their work.

Daniel Rahmon shares their voice across the Power100 show network. Browse all of their episode appearances on Power100, or explore other contributors shaping the home improvement conversation.

Watch Their Episodes View Contributors