Elevating the industry with insights from the nation’s top home improvement leaders.
921 articles published in 2026 under Home Improvement, newest first. Back to every article →
Generative engine optimization and AI-driven search are becoming the new front doors to your brand—and most home improvement companies still don't understand the difference between real gold and fool's gold. Learn why treating AI like a top-tier hire separates five-year survivors from disappearing acts, and how to position yourself as the obvious first choice when homeowners ask ChatGPT who to trust.
Chris Cline shares how purpose driven leadership, community impact, and people first values are redefining success in the future of home improvement...
How Westlake Royal Building Products and Paul Burleson Help Reese Wholesale Contractors Become True Experts in the Home and Win More First-Visit Yeses...
Stephen Spence at MetLife Stadium: How Project Map It Helps Contractors Turn Past Projects into Proof, Trust, and More First-Visit Sales...
Lifetime Home Remodeling’s Golf Classic Raises $162,637 for Firefly Autism and Shows How Culture-Driven Contractors Turn Community Trust into Long-Term Homeowner Relationships...
Operation Lead Surge 2025: How Rich Harshaw and Level 10 Contractor Help Remodelers Turn Identity-Driven Leads into First-Visit Wins in Philadelphia...
How Paul Burleson's “Right Things, Right Process, Right Systems” Philosophy Is Helping Roofing Contractors Turn Every Appointment into a Great Opportunity...
Stop leaving money on the table with implied closes. Discover the simple one-liners top-performing home improvement sales teams use to transform dangerous "maybes" into committed decisions—before your competitor does.
Paul Burleson Inducted Into Legends Ring of Honor: How a 44-Year Sales Journey Is Shaping the Next Era of First-Visit Closes, AI, and Leadership in Home Improvement...
Daniel Rahmon Reveals Why Authentic Marketing and Real Jobsite Content Are Driving Trust and Conversions in Home Improvement...
CEO Caleb Nelson reveals how vacation incentives and win-win culture transform home improvement contractors into lead-generating machines. See how strategic employee appreciation fuels 100% growth while building unstoppable team alignment.
Sustainable growth starts with discipline, not ambition—and PJ Fitzpatrick CEO James Freeman reveals the exact operational playbook that lets sales reps earn homeowner trust on day one, then scale that winning formula across markets without sacrificing quality or culture. Discover why wins and lessons matter more than revenue metrics when building a home improvement empire that actually lasts.
Greg Cummings just revealed five leadership pillars discovered through a two-year study of America's top 100 home improvement CEOs—the exact systems elite leaders use to build cultures so trusted that homeowners commit on the first visit. This is the research-backed playbook every remodeler needs.
Power100 and the Grit to Gold Success Process Tour Show Contractors How to Become Trusted Experts in the Home and Close More Deals on the First Visit...
How AI, Sales Systems, and Continuous Learning Are Shaping the Future of Roofing and Exterior Contractors...
Chris Cline's rise from operator to CEO reveals how authentic leadership grounded in real experience outperforms traditional management—and why people-first culture drives measurable results in today's remodeling industry. Discover the specific principles that transform teams and scale companies without sacrificing quality or trust.
Power100 Joins EcoView Dealer Summit in Biloxi to Spotlight Leadership, Growth, and Industry Unity Across the National Dealer Network...
Contractor Industry Leader Steve Spence on the Future of Contractor Marketing, Storytelling, and Homeowner Trust in Power100 PowerChat...
How Vic Sun Is Redefining Contractor Operations with AI and Automation in the Home Improvement Industry...
Power100 Featured Interview Spotlights Alex Marck and the 1st Call Closer Sales Revolution Transforming Home Improvement Closing Rates...
Discover how the Grit To Gold sales process is revolutionizing roofing contractor profitability—and why Westlake Royal Building Products' advanced systems are becoming the industry standard for closing more deals with stronger margins and roofs built to last.
How Destination Motivation Is Boosting Close Rates and Reducing Cancellations in 2025...
How Chris Scoville and Improvifi Are Powering the Next Era of Home Improvement Growth...
Culture determines long-term success more than pricing, marketing, or technology—and elite home improvement companies are proving it by building teams that drive customer trust, referrals, and sustainable growth. Discover why intentional culture investment is the real competitive edge separating industry leaders from the rest.