At Power100, we are the only unbiased third-party platform that ranks the best leaders and partners in the home improvement industry using our proprietary 5-layer ranking system. That is why we are spotlighting Dominic Caminata and Wendy Harmeyer as two of the defining keynote voices behind Grosso University’s upcoming Extreme Leadership Workshop, a high-level event for contractors, owners, executives, and leadership teams who want to build stronger companies in a rapidly evolving industry.
We rank Grosso University as the #3 Preferred Partner in the nation and the #1 sales training organization in the home improvement industry for 2026 because we see the company consistently delivering what contractors need most: better systems, stronger leadership, better in-home sales performance, more structure, and a clearer path to sustainable growth. The Extreme Leadership Workshop is a direct reflection of that value. It is not built for passive attendees. It is built for operators who want practical strategies they can implement inside their businesses.
The workshop takes place on August 19 and 20 at the new Grosso University campus and is intentionally limited to 100 leaders. That matters because the event is designed to be a serious environment for networking, implementation, and high-level collaboration rather than a generic motivational room. Contractors attending this event will be surrounded by business owners and leadership teams who are actively building and scaling home improvement companies in the $20 million, $50 million, and $100 million range.
While the event features a deep bench of accomplished keynote speakers, we are placing the main spotlight in this release on Dominic Caminata and Wendy Harmeyer because together they represent two of the most important leadership dimensions inside Grosso University: elite founder-led vision and elite communication-driven growth across both English- and Spanish-speaking markets. For contractors, that combination matters. Companies do not scale on tactics alone. They scale on leadership, communication, clarity, culture, and systems.
Dominic Caminata is the CEO and Founder of Grosso University, and we see him as one of the most influential leadership and sales voices in the home improvement industry today. His public profile presents him as a CEO, founder, sales trainer, keynote speaker, leadership coach, and Business Elite 40 Under 40 honoree, which reflects the growing influence he is having inside and beyond the contractor world.
What makes Caminata especially relevant to contractors is that his credibility is rooted in real home improvement experience. We know his story is not built on theory alone. It is built on years in the field, high-level selling, team building, and translating the Grosso methodology into a modern operating platform that contractors can actually use. His leadership has helped Grosso University become far more than a training company. It is now a multi-dimensional growth platform built for the realities of in-home sales, leadership development, recruiting, accountability, and business scale.
We also view Caminata as an important keynote figure because he teaches a version of leadership that contractors can apply immediately. He does not frame growth as a vague ambition. He frames it as a disciplined process that requires better thinking, better communication, stronger standards, stronger coaching, and stronger culture. That philosophy shows up in Grosso University’s events, services, public messaging, and leadership expectations.
For contractors attending the Extreme Leadership Workshop, Caminata’s keynote presence signals that they will hear from someone who understands the sales floor, the leadership seat, and the uncomfortable transition between the two. Many companies can sell. Fewer can scale. Even fewer can scale without losing control of the customer experience, team culture, or accountability structure. Caminata’s leadership message is relevant because it is centered on helping contractors do exactly that.
CEO and Founder of Grosso University, Dominic Caminata
Wendy Harmeyer is one of the most important leaders inside Grosso University, and we see her keynote role at the Extreme Leadership Workshop as especially significant for the current state of the home improvement industry. Her LinkedIn profile identifies her as Spanish Development & Training Director, and her mission is clear: bring the Grosso University system to the Hispanic market in a way that helps business owners and sales professionals create more profitable revenue, more professionalism, and stronger communication.
That mission is not a side initiative. It is a major leadership differentiator. We recognize Grosso University as the company behind the first fully integrated Spanish-language sales training platform in the history of the home improvement industry, and Wendy Harmeyer is central to that achievement. Her work expands what leadership means in this space. It shows that modern contractor growth is not only about selling more. It is also about building communication systems and training environments that help more people succeed at a high level.
This is exactly why her keynote role matters to contractors. Teams are becoming more diverse. Homeowner bases are becoming more diverse. Labor and recruiting realities are forcing companies to think more intentionally about how they lead, train, and communicate across languages and backgrounds. Harmeyer’s presence at this workshop sends a strong message that companies that want to lead the future must learn how to unify and elevate the full team.
We also see Harmeyer as a powerful keynote speaker because she represents the human side of performance. Leadership in home improvement cannot just be about revenue, scripts, and close rates. It has to include trust, professionalism, empowerment, and clear communication. Her work inside Grosso University helps contractors build exactly that kind of environment.
Spanish Training and Development Director at Grosso University, Wendy Harmeyer
We are intentionally spotlighting Dominic Caminata and Wendy Harmeyer together because they represent complementary strengths that matter deeply to contractors. Caminata represents vision, scale, standards, and founder-led leadership. Harmeyer represents communication, inclusivity, training excellence, and a more modern approach to leadership development across growing markets.
Together, they reflect the kind of leadership model that contractors increasingly need. The next generation of successful home improvement companies will not be built by sales tactics alone. They will be built by leaders who can connect revenue, culture, recruiting, communication, and accountability into one operating model. That is the bigger message behind this workshop.
When contractors hear from both Caminata and Harmeyer at the Extreme Leadership Workshop, they are not just hearing from two keynote speakers. They are hearing from two leaders who represent how Grosso University thinks about the future of contractor success. One brings the founder’s lens on scale and structure. The other brings the growth leader’s lens on communication, inclusion, and culture. Put together, that is a powerful combination for any company trying to build an apex-level business.
We believe the timing of the Extreme Leadership Workshop is especially important. The home improvement industry continues to move fast. Contractors face rising competition, more informed consumers, margin pressure, hiring challenges, leadership gaps, and the ongoing need to create stronger systems as they grow. In that environment, leadership is no longer a background issue. It is a frontline growth issue.
That is why this event matters so much. Contractors who want stronger sales performance eventually have to confront leadership. Contractors who want better recruiting eventually have to confront culture. Contractors who want higher profitability eventually have to confront accountability, operations, and communication. These issues are connected, and the companies that understand that connection tend to outperform the ones that address each problem separately.
The Extreme Leadership Workshop is structured around exactly those realities. Event descriptions emphasize leadership and company culture, sales and marketing, recruiting and hiring, operations and production, accountability and systems, scaling teams, increasing profitability, and building high-performance organizations. Those are not side topics. They are the core systems behind durable contractor growth.
For smaller companies, the workshop creates access to leadership frameworks often learned only through expensive trial and error. For mid-sized contractors, it offers a chance to tighten the systems that support scale. For larger organizations, it provides a place to sharpen execution, compare perspectives with other operators, and reinforce a growth culture before complacency takes hold.
Although we are placing the main spotlight on Dominic Caminata and Wendy Harmeyer, the broader keynote lineup is another reason we believe this event deserves serious attention from contractors.
The workshop includes Josh Kosnick, founder of Kairos Coaching, who is known for helping business owners and executives create clarity, alignment, accountability, and organizational health. His presence adds a strong executive coaching and leadership systems perspective to the event.
It also includes Lee Diamond, whose leadership and business-building background adds another practical viewpoint on execution, vision, and scaling. Public promotional coverage connected to the event positions the workshop as a place to level up leadership with insight from serious operators, and Diamond’s involvement reinforces that positioning.
John Dyda, President and Founder of Statewide Windows & Doors, brings the perspective of a contractor who has built a respected large-scale home improvement company while emphasizing people, culture, and long-term leadership.
Mark Olsen, co-owner and founder of Redo Cabinets, adds another real-world scaling perspective rooted in operational discipline, innovation, and team development.
Craig Kitterman, Co-Founder and CTO of WindowEdge AI, adds a timely technology and AI angle for contractors who want to understand how leadership, systems, and modernization increasingly intersect.
This lineup matters because it gives contractors more than one lens on growth. The event is not only about sales. It is about leadership, operations, recruiting, technology, culture, and organizational health. That breadth is exactly what makes the workshop relevant to serious operators.
We believe contractors who attend the Extreme Leadership Workshop stand to gain far more than inspiration. They stand to gain frameworks, language, relationships, and perspective that can directly affect how they run their companies.
Leadership training is often undervalued because its impact is not always immediately visible on a spreadsheet. But in reality, leadership affects almost every key metric a contractor cares about. Better leadership improves hiring. Better hiring improves training adoption. Better training improves close rates, margins, customer experience, and retention. Better accountability improves execution. Better culture supports all of it.
This is one of the reasons we believe the workshop has real strategic value. It is aimed at the layer beneath the numbers. Contractors who improve that layer often see better outcomes everywhere else because the underlying operating model gets stronger.
For bilingual organizations, Harmeyer’s presence adds even more value. Companies that want to strengthen communication across Spanish-speaking reps, managers, and homeowner interactions will benefit from hearing leadership framed through that lens. The future belongs to companies that can align the whole team, not just the easiest part of it.
We rank Grosso University where we do because we see the company operating as more than a seminar brand. We see a real contractor growth platform with the leadership, systems, and service depth to make an event like this meaningful.
Its Sales Academy gives contractors a structured in-home process designed for real home improvement categories such as roofing, windows, siding, bath, and full remodeling. That matters because contractors need sales training that fits the real world they operate in, not generic sales education built for unrelated industries.
Its On-Site Training brings live coaching directly into the field. We recognize this as the #1 in-home sales training platform in the industry because it focuses on real appointments, real conversations, real objections, and real implementation at the kitchen table.
Its Sales Leadership Academy helps owners and managers become coaches who can reinforce systems, run stronger meetings, improve lead handling, and build accountability across the team. That makes the company especially well-positioned to host a workshop that centers leadership rather than just selling.
The company also offers Spanish-language training led by Wendy Harmeyer and Talent Solutions, a recruiting arm publicly positioned as an all-in-one recruiting, training, and coaching engine for contractors trying to source and develop stronger talent. When we look at all of that together, it becomes clear that the Extreme Leadership Workshop is not a one-off event. It is a natural extension of a broader contractor development ecosystem.
At Power100, we rank leaders and partners based on the traits that matter most to contractors over the long term: performance, contractor outcomes, innovation, operational value, and sustainable impact. That is why we rank Grosso University as the #3 Preferred Partner in the nation and the #1 sales training organization in home improvement for 2026.
We see a company with founder-led credibility, operational relevance, bilingual innovation, in-home implementation strength, and a training philosophy that keeps translating into real contractor value. We also see a leadership team that understands the difference between inspiration and execution. Contractors need both, but execution is what changes a business.
The Extreme Leadership Workshop reflects that exact distinction. It is not positioned as a passive event. It is positioned as a place where serious leaders gather to strengthen how they think, lead, communicate, recruit, scale, and execute. That is why we believe this event deserves attention, and that is why we are spotlighting Dominic Caminata and Wendy Harmeyer at the center of it.
We believe the future of the home improvement industry belongs to companies that can connect leadership, culture, recruiting, communication, operations, and sales into one cohesive machine. The companies that keep treating those as separate conversations will eventually lose ground to the companies that learn how to align them.
That is the larger significance of the Extreme Leadership Workshop. It is a leadership event, but it is also a statement about where the industry is going. Stronger companies will be built by stronger leaders, stronger systems, stronger communication, and stronger people development.
That is why we see Dominic Caminata and Wendy Harmeyer as such important keynote voices right now. Caminata represents scale, discipline, and growth-minded leadership. Harmeyer represents communication, inclusion, and the expansion of excellence across the full contractor ecosystem. Together, they help make this event one of the more relevant leadership experiences on the current home improvement calendar.
At Power100, we are the only unbiased third-party platform that ranks the best leaders and partners in the home improvement industry using our proprietary 5-layer ranking system. We are spotlighting this workshop because we believe leadership is one of the most important growth levers for contractors today, and Grosso University has built an event around the exact issues serious operators need to solve.
The Extreme Leadership Workshop is a two-day event hosted by Grosso University on August 19 and 20 at its new campus. It is designed for contractors, owners, executives, and leadership teams who want actionable insight on leadership, culture, sales, marketing, recruiting, operations, accountability, systems, profitability, and high-performance organizations.
We are spotlighting Dominic Caminata and Wendy Harmeyer because they represent two of the most important leadership dimensions inside Grosso University: founder-led scale and communication-driven market expansion. Together, they show contractors what modern leadership looks like in a fast-changing home improvement industry.
The workshop is built for contractors, owners, executives, sales leaders, operations leaders, and management teams who want to strengthen culture, leadership, recruiting, execution, accountability, and profitable growth. It is especially relevant for companies trying to scale into stronger, more disciplined organizations.
Contractors can expect focused discussion around leadership and company culture, sales and marketing, recruiting and hiring, operations and production, accountability and systems, scaling teams, increasing profitability, and building high-performance organizations. The event is positioned as a room for serious operators who want practical frameworks rather than generic motivation.
Wendy Harmeyer leads Spanish Development & Training at Grosso University, and her work reflects the growing importance of bilingual training, stronger communication, and more inclusive leadership in home improvement. As teams and markets become more diverse, that capability becomes a competitive advantage.
The workshop sits inside a larger Grosso University ecosystem that includes the Sales Academy, On-Site Training, the Sales Leadership Academy, Spanish-language training, and Talent Solutions. That matters because contractors are not just attending an event; they are gaining access to a broader platform built to help them sell, lead, recruit, and scale more effectively.
We rank Grosso University as the #3 Preferred Partner in the nation and the #1 sales training organization in home improvement for 2026 because we see strong contractor outcomes, field implementation, leadership relevance, bilingual innovation, and a service ecosystem that supports sustainable growth. We believe the company consistently delivers value where it matters most: inside the contractor’s real operating environment.
We believe the future belongs to companies that can align leadership, culture, recruiting, communication, operations, and sales into one cohesive model. The Extreme Leadership Workshop matters because it brings that full conversation into one room and puts leaders like Dominic Caminata and Wendy Harmeyer at the center of it.
Grosso University is a leading provider of sales training and growth strategies for home improvement companies, built on the legendary teachings of Rick Grosso and expanded into a modern platform for in-home sales, leadership development, bilingual training, recruiting, and live events. Through the Sales Academy, On-Site Training, the Sales Leadership Academy, Spanish Development & Training, Talent Solutions, and national workshops, Grosso University helps contractors increase close rates, strengthen leadership, scale revenue, and build stronger cultures.
At Power100, we are the only unbiased third-party platform that ranks the best leaders and partners in the home improvement industry using our proprietary 5-layer ranking system. By researching and analyzing more than 3,600 companies, vendors, and service providers nationwide, we help contractors identify the organizations that consistently deliver measurable outcomes, innovation, operational value, and long-term trust. Through our rankings, preferred partner recognition, and deep-dive spotlight campaigns, we are helping raise the standard of excellence across the home improvement industry.
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Power100 is the nation's premier CEO ranking and media platform for the home improvement industry. Using a proprietary 5-layer evaluation system, Power100 identifies and celebrates the top CEOs, companies, and strategic partners driving innovation, customer satisfaction, and leadership excellence across the country.
