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355. Interview with Bradley Mowers at Equip Expo 2025

⏱️ 13:30 🎤 Aaron Sutter, Brad
AUDIO EPISODE
355. Interview with Bradley Mowers at Equip Expo 2025
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Chapters

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  • 0:00
    Welcome & Introduction
    Aaron Sutter, host of Mowing in the Dark, introduces the podcast's purpose and welcomes Bradley Mowers.
  • 2:14
    Bradley Mowers History
    Brad shares the 25-year history of Bradley Mowers, from walk-behinds to stand-ons and future sit-down models.
  • 4:05
    New Products & Development
    Discussion of new products including wider engine options and the ongoing development of an electric mower.
  • 5:29
    Quality & Affordability
    Aaron praises Bradley Mowers for their steel construction, open engine design, affordability, and unique deck performance.
  • 7:41
    Striping & Brand Awareness
    Brad and Aaron discuss the excellent striping capability of Bradley Mowers and the challenge of increasing brand awareness.
  • 13:32
    Manufacturing & Serviceability
    Brad clarifies that while parts are fabricated in China, assembly happens in Illinois, emphasizing quality control and easy serviceability.
  • 15:32
    Exceptional Customer Service
    They highlight the direct customer service, with Brad often answering calls and engineer Simon actively engaging with customers online.
  • 18:02
    Final Thoughts & Call to Action
    Aaron thanks Brad and encourages listeners to check out Bradley Mowers and their active online community.

Speakers

A
Aaron Sutter
Host — Host, Mowing in the Dark Lawn Care Podcast
B
Brad
Sales, Bradley Mowers

Key Takeaways

Consider Bradley Mowers for a cost-effective alternative that doesn't compromise on durability, featuring significant steel construction over plastic components.

Bradley Mowers are designed for easy maintenance with an open engine compartment, allowing contractors to perform quick repairs and reduce downtime.

Take advantage of Bradley Mowers' exceptional customer service, where you can directly interact with key personnel like sales staff and even the product engineer for support.

If striping is a priority, Bradley Mowers' factory blade design naturally produces excellent stripes without additional kits, potentially saving contractors money and effort.

For those expanding their fleet, explore Bradley's new sit-down mower and forthcoming electric models, along with expanded engine options like Kawasaki and big block choices for various needs.

Don't overlook less-advertised brands; Bradley Mowers provides a high-quality product at a more affordable price point, proving that expensive doesn't always equal better.

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