During the Destination Hope Charity Walk, Greg Cummings, CEO of Power100, asked Corey Cousins, VP of Sales and Training at Destination Motivation, what it meant for the company to “dive into their heart” and give back through Destination Hope. Corey’s answer showed why this new mission means so much to the team. “Man, it’s incredible,” he said. “It’s already one of the best parts of working here.”
Corey explained that the team already has the chance to influence many lives across the nation. Through their work with home service and home improvement companies, they help people grow, sell with more care, and build stronger customer trust. Destination Hope now gives that same reach a deeper purpose by helping deserving foster families receive rest, joy, and lasting memories through travel.
“We have the opportunity to influence so many and the opportunity to do something like this,” Corey said. “It’d be almost reckless not to.”
That statement became the heart of the conversation. For Corey, giving back is not only a nice idea. It is the right response when a company has people, reach, trust, and resources that can help others.
In his role as VP of Sales and Training, Corey helps teams improve, grow, and win. But his view of success goes beyond numbers. His own story shows that great training can change more than sales results. It can change homes, families, and futures. That belief now connects clearly with Destination Hope, a foster family vacation sponsorship program built to give foster parents and children time to reconnect, heal, and make memories together.
Power100 is the only unbiased third-party platform that recognizes and elevates the top leaders and most impactful companies in the home improvement industry. Greg’s rapid fire conversation with Corey helped show why this story matters to the wider industry. Destination Hope is not only a giving program. It is an example of home services companies giving back to local communities by turning business influence into real care for families who deserve to feel seen, supported, and blessed.
When Greg Cummings asked Corey Cousins what it meant for the team to give back through Destination Hope, Corey answered with real feeling. His response showed that the mission had already reached him in a deep way.
Corey Cousins, VP of Sales and Training at Destination Motivation
“Man, it’s incredible,” Corey said. “It’s already one of the best parts of working here.”
That line says a lot about the heart of this launch. For Corey, Destination Hope is not just a new program added to the company story. It is something that gives the work more meaning. It gives the team a reason to feel proud, not only because they help contractors grow, but because they can also help families feel cared for.
This kind of mission matters because people want their work to connect to something good. They want to know their time, effort, and skill can help someone beyond the normal workday. Destination Hope gives the team that chance. It turns daily work into part of a larger mission built around families, hope, and care.
It also shows how a company giving program for foster families can become real to the people inside the business. The team is not only talking about giving. They are starting to see how their work can help create moments that families may remember for life.
To learn more about the mission behind the giving, visit Destination Hope.
Corey’s message became even stronger when he spoke about the reach the team already has. He explained that their work gives them the chance to influence many lives across the nation. To him, that reach is not only a gift. It is also a duty.
“What we do as a team is we get to influence so many lives across the nation,” Corey said. “It’s just another way to give back in such a unique way.”
That point helped shape the heart of the conversation. The company already has people, trust, training, and strong ties across the home services space. Destination Hope gives all of that a new path. It gives the team a way to turn influence into care for families who can truly use it.
Corey made that point even more clear with one of the strongest lines from the interview. “We have the opportunity to influence so many and the opportunity to do something like this. It’d be almost reckless not to.”
That quote turns the launch into a leadership lesson. When a company has the reach to help people, giving back becomes more than a nice idea. It becomes a clear next step. This is where home improvement philanthropy can move from good intent to real action.
The most personal part of Corey’s conversation came when Greg asked where his drive to give back came from. Corey said he was raised to serve and give. But he also shared a story from his past that changed the way he saw leadership.
Before joining the team, Corey was a sales manager for one of the company’s clients. He had just moved from sales rep to sales manager, and he was working through the pressure that came with that change. At a Christmas party, the wife of one of his top reps came up to him and gave him a hug he never forgot.
“She gave me the biggest hug and said, look, he won’t tell you this, but about eight months ago, he had had to sell his boat. Our house was up for foreclosure. We were down to one car. Like, we were struggling,” Corey shared.
Then she told him that the extra time, training, and care he had poured into her husband had helped change their family’s life. Their home was back in good standing. They had both cars again. The boat was back. The family was breathing again.
“That did it for me,” Corey said. “Knowing that my efforts and just doing a little extra going above and beyond made such a massive difference for them and their family and all their kids.”
That story shows why Corey sees training as more than teaching people how to sell. It can help families recover. It can give people new confidence. It can change what happens at home. That same belief now fits the heart of contractor community impact, where business work becomes a way to help families live better lives.
To learn how the team helps contractors grow with purpose, visit Destination Motivation.
After Corey shared his story, Greg pointed out that Destination Hope gives him and the company another channel to serve. Corey agreed right away. He saw the link clearly. The same drive that helped him pour into sales teams can now help foster families receive something special.
Destination Motivation crew
This is what makes the program feel natural. The company is not trying to become something else. It is using what it already knows. It knows travel. It knows people. It knows how to build strong ties with contractors. It knows how to help businesses create better customer experiences. Now, those same strengths are being used to serve families through joy and rest.
For Corey, this new channel matters because it makes service wider. It moves from coaching one person, one team, or one company into helping families across the country. That kind of service can reach places that sales training alone cannot.
Destination Hope gives the team a way to take their heart for people and turn it into action. It also gives contractors a clear path to sponsor foster family vacation experiences in a way that feels local, trusted, and full of care.
Corey’s heart for the mission was clearest when he spoke about foster parents. He did not talk about them as a general group. He spoke about the courage, care, and love it takes to open a home to children who need support.
“Think about how incredible a human is in order to be foster parents,” Corey said. “It’s such a beautiful thing to do.”
That line gives this initiative a deeper level of honor. Destination Hope is not only helping children. It is also seeing the parents who choose to care. Foster parents often give time, patience, safety, and love in ways many people never see. This program gives them a moment to feel valued too.
Corey also spoke about what these trips can create. He said the team has the chance to give foster families “something incredible” and help them create “even better memories and even more memories with those kids.”
That is the heart of the work. These are not just vacations for foster families. They are chances for parents and children to share joy, build trust, and make memories away from the normal weight of life. For a foster family, that kind of time can be a gift that lasts.
To learn how Destination Hope helps foster families build lasting memories, visit Destination Hope.
Corey’s view of Destination Hope also gives the wider home services industry a clear message. Companies in this space already have deep local roots. They serve families at home. They build trust face to face. They know what it means to care for people in real places and real communities.
Destination Hope gives those companies a new way to use that local trust. Contractors can help support foster families in their own regions through giving, sponsorship, and shared community care. That makes the mission feel close, not far away.
This matters because the home services industry is filled with companies that want to do more than complete projects. They want to build teams that care. They want customers to trust them. They want their work to mean something in the places they serve. Destination Hope gives them a simple and meaningful way to take part in home services companies giving back to local communities.
For Corey, the reason is simple. When people have the chance to bless families, they should take it. Destination Hope gives the team, its partners, and the wider contractor network a path to turn influence into action, and action into memories foster families can carry for years.
To see how contractors can join this giving mission, visit Destination Hope.
Destination Hope stands out because it gives the home services industry more than a cause to talk about. It gives companies a real path to help families. The program is built with care, structure, and a clear focus on foster families who often give so much but rarely get time to rest.
Destination Motivation launched Destination Hope
One of the strongest parts of the program is its partnership with Ticket to Dream Foundation. This gives Destination Hope a trusted base for giving. Through this partnership, donations help fund free vacations for deserving foster families. The process also helps make sure the support is handled with care, through a nonprofit that has already helped more than 5 million children in foster care.
That matters because giving should come with trust. Families are selected through a nomination process, and donations are processed through Ticket to Dream Foundation. This gives business owners, partners, and donors a clear way to know their support is going toward the mission. It also gives Destination Hope the kind of structure needed to grow with honesty and care.
The second thing that stands out is how the program invites businesses to help in their own regions. Destination Hope is building a regional sponsor model where companies can help send a foster family from their area on a meaningful trip. That makes the giving personal. It lets a contractor, a team, and a local community see the family impact connected to their support.
For Corey Cousins, this kind of work fits the heart of service. He spoke about the chance to influence many lives, and Destination Hope shows what that influence can do when it is used with purpose. A company can help one family step away from pressure for a few days. A child can feel safe, happy, and seen. A foster parent can feel honored for the love they give each day.
This is what Destination Hope is doing right. It is not asking the home services industry to solve every problem in foster care. It is giving the industry a simple and powerful way to help one family at a time. One trip at a time. One set of memories at a time.
Through this work, Destination Hope is showing that real community impact does not always have to be loud. Sometimes, it looks like a family getting the chance to breathe, smile, and be together because a company chose to use its success to serve.
Corey Cousins’ rapid fire conversation brought the message of Destination Hope back to one clear idea. Influence means more when it helps people. For Corey, the ability to guide teams, train leaders, and support companies has always been tied to a deeper purpose. It is about helping people grow in ways that reach their homes, their families, and their future.
Destination Hope now gives that same belief a new place to live. It is not only a giving program. It is a new channel for care. It gives the team a way to use its reach with purpose, and it gives the wider home services industry a simple way to stand with foster families who deserve rest, joy, and lasting memories.
For Corey Cousins, Destination Hope is a natural next step for a company that already influences lives across the nation. It gives the team and the wider home services industry a clear way to honor foster families, create lasting memories, and turn business reach into real care.
Destination Hope gives Corey Cousins and the Destination Motivation team a powerful way to use influence with purpose, showing the home services industry that when a company has the reach to help families, giving back is not just meaningful. It becomes the right thing to do.
Power100 looks at leadership beyond revenue alone. Its platform studies growth, customer sentiment, partner strength, community impact, and culture. That is why a story like Destination Hope matters. It shows how a home services partner can use its reach to support families, build stronger purpose, and raise the standard for what industry leadership can look like.
Power100 publishes stories, interviews, rankings, and features that help home improvement leaders see what strong companies are doing right. Corey Cousins’ rapid fire conversation gives readers a close look at purpose led leadership in action, where sales influence, team care, and foster family support all connect to a bigger mission.
Destination Hope gives the industry a clear way to use business reach for good. Through the program, companies can help provide free vacation experiences for deserving foster families. The goal is to turn influence, trust, and strong industry relationships into rest, joy, and memories for families who can truly use the gift.
Corey means that when a company already has reach, trust, resources, and the ability to influence many lives, giving back becomes a clear responsibility. For him, Destination Hope is not a side project. It is a natural way to use the company’s position to serve foster families with care.
Destination Hope recognizes that foster parents give time, love, safety, and care in ways many people never see. By helping provide a vacation, the program gives foster parents and children time to rest together, build trust, and create happy memories away from daily pressure.
Destination Hope works with Ticket to Dream Foundation, a nationally recognized 501(c)(3) nonprofit that has helped more than 5 million children in foster care. This partnership gives the program a trusted giving path, a nomination process, and a clear way to help selected foster families receive meaningful vacations.
Contractor sponsorships can help support foster family vacations in the same regions where those businesses serve homeowners. This makes the giving local and personal. A contractor can help one family receive a memory filled trip while showing its team and community that the business cares beyond the project.
Corey’s story shows that training can change more than sales numbers. His extra effort once helped a sales rep and his family recover during a hard season. That same belief now connects to Destination Hope, where influence, coaching, and business success can become a path to real care for foster families.
Power100 is the only unbiased third-party platform that recognizes and elevates the top leaders and most impactful companies in the home improvement industry. Led by Greg Cummings, CEO of Power100, the platform helps bring attention to the CEOs, companies, partners, and stories that are moving the home improvement space forward through strong leadership, better service, trusted growth, company culture, and community impact. Through rankings, press releases, interviews, and industry features, Power100 helps contractors, homeowners, and partners see the people and businesses raising the standard across the home services and home improvement industry.
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Power100 is the nation's premier CEO ranking and media platform for the home improvement industry. Using a proprietary 5-layer evaluation system, Power100 identifies and celebrates the top CEOs, companies, and strategic partners driving innovation, customer satisfaction, and leadership excellence across the country.
