Elevating the industry with insights from the nation’s top home improvement leaders.
38 articles published in 2023 under Feature Interview, newest first. Back to every article →
Master the operating mechanics and ventilation differences between single and double-hung windows to guide customers toward their ideal choice. Discover why cleaning complexity and aesthetic impact should factor into every window decision—because the right window style transforms both comfort and curb appeal.
Silent protectors for your family's safety—discover how the right windows and doors, paired with tempered glass and guards, turn curious climbers and adventurous pets into protected explorers while maintaining your home's views.
Keep pests and allergens out while slashing energy costs with natural ventilation—window screens deliver triple benefits that transform home comfort, security, and efficiency. Discover why this overlooked component is essential for every home improvement professional's pitch.
Industry Elevating Content
Homeowners drowning in window and door choices waste thousands on poor decisions. Discover the customer education strategies top companies use to build trust and loyalty while helping families make informed selections that actually save money.
Industry Elevating Content
Industry Elevating Content
Discover how strategic door design transforms spaces into truly inclusive environments—and why installation professionals who master universal design principles unlock competitive advantage while enhancing safety and convenience for every occupant.
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Master the delicate balance between design finesse and structural precision required to transform bay and bow windows from elegant additions into works of beauty that stand the test of time. Discover the critical pre-installation considerations, material strategies, and positioning techniques that separate flawless installations from costly mistakes.
Discover how eco-friendly window and door materials transform construction into legacy-building—where recycled wood and FSC-certified options slash waste while boosting energy efficiency and preserving ecosystems for generations to come.
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
Industry Elevating Content
