Skip to content
POWER100
FUNCTION

Marketing

35. Avoiding Common PPC Pitfalls

This episode focuses on common PPC pitfalls that home improvement contractors often encounter. The hosts, Meredith Medlin and Caitlyn Noble, delve into ten specific mistakes, from neglecting clearly defined goals to overlooking crucial data, offering actionable solutions for each to ensure campaigns are effective and budget-friendly.

Showing 1,561–1,620 of 1,758 items in this section

188. Builders’ SEO in 2025 With Bassem Ghali 45:22

188. Builders’ SEO in 2025 With Bassem Ghali

May 29, 2025
35. Avoiding Common PPC Pitfalls 33:34

35. Avoiding Common PPC Pitfalls

May 28, 2025
Episode #270: Social Media Marketing for Home Builders – Carol Morgan 32:26

Episode #270: Social Media Marketing for Home Builders – Carol Morgan

May 28, 2025
Winter Nearly Bankrupted His Business (Here’s What Saved It) 1:36:22

Winter Nearly Bankrupted His Business (Here’s What Saved It)

May 28, 2025
322 – How Remodelers Can Fill the Pipeline Fast (w/ realistic timeframes) 14:41

322 – How Remodelers Can Fill the Pipeline Fast (w/ realistic timeframes)

May 27, 2025
Why No One Respects This 19-Year-Old Window Cleaner 42:01

Why No One Respects This 19-Year-Old Window Cleaner

May 26, 2025
How to Turn Your Home Improvement Business Into a Sales & Marketing Machine | Vince Nardo 49:31

How to Turn Your Home Improvement Business Into a Sales & Marketing Machine | Vince Nardo

May 26, 2025
EP288: Pond Trade Mag 1:04:43

EP288: Pond Trade Mag

May 26, 2025
EP220: How niching down made everything easier: Interview with Brendan Lawrence 48:27

EP220: How niching down made everything easier: Interview with Brendan Lawrence

May 26, 2025
Winning Every Time: Sales Psychology & Success with Coach DJ Carroll 1:07:56

Winning Every Time: Sales Psychology & Success with Coach DJ Carroll

May 23, 2025
Brush Busters SEASON 2: “Someone STOLE our business name!” 28:23

Brush Busters SEASON 2: “Someone STOLE our business name!”

May 23, 2025
Ep 606. Don’t Hesitate to Pivot 1:03:57

Ep 606. Don’t Hesitate to Pivot

May 22, 2025
321 – What to Do When Remodeling Leads Slow Down 15:22

321 – What to Do When Remodeling Leads Slow Down

May 21, 2025
34. Digital Marketing Agencies: Finding the Right Fit 28:13

34. Digital Marketing Agencies: Finding the Right Fit

May 21, 2025
Episode #269: Informative Home Builder Digital Marketing – Stephanie Lane 26:45

Episode #269: Informative Home Builder Digital Marketing – Stephanie Lane

May 21, 2025
Navigating Imposter Syndrome: Real Talk for Women Making Waves in the Trades 14:17

Navigating Imposter Syndrome: Real Talk for Women Making Waves in the Trades

May 21, 2025
Mike’s Solo – This One Thing Will 10x Your Business 15:28

Mike’s Solo – This One Thing Will 10x Your Business

May 21, 2025
Torsion Talk S8 Ep106: Goodbye Service Titan, Hello Field Pulse + Game-Changing AI & SEO Updates 27:00

Torsion Talk S8 Ep106: Goodbye Service Titan, Hello Field Pulse + Game-Changing AI & SEO Updates

May 20, 2025
Broke Landscaper… with Baby #3 Coming! 49:40

Broke Landscaper… with Baby #3 Coming!

May 19, 2025
This Business Does $350K+… But is Drowning in Debt 54:01

This Business Does $350K+… But is Drowning in Debt

May 19, 2025
How One Painting Company Generated $4,000 Jobs for Just $100 in Marketing 31:46

How One Painting Company Generated $4,000 Jobs for Just $100 in Marketing

May 16, 2025
The #1 Mistake Contractors Make When Booked Out 11:35

The #1 Mistake Contractors Make When Booked Out

May 16, 2025
S2 Ep 38 Addicted to Empowered: How Billy Harper Rewired His Life and Built a Business Around It. 56:00

S2 Ep 38 Addicted to Empowered: How Billy Harper Rewired His Life and Built a Business Around It.

May 14, 2025
Nobody Knows You. No Clients. No Ads. Now What… 36:38

Nobody Knows You. No Clients. No Ads. Now What…

May 14, 2025
Achieving Success as a Female Founder in the Trades with Katy Higgins [Part 1] 27:29

Achieving Success as a Female Founder in the Trades with Katy Higgins [Part 1]

May 14, 2025
33. Effective CRM Solutions – Streamlining Your Digital Marketing Campaigns 32:11

33. Effective CRM Solutions – Streamlining Your Digital Marketing Campaigns

May 14, 2025
Episode #268: Delivering Home Builder Marketing with Integrity – Michelle Mambuca 26:52

Episode #268: Delivering Home Builder Marketing with Integrity – Michelle Mambuca

May 14, 2025
TCF1021: What You MUST Do Every Day to Crack $1M  – Part 3 of 5 11:36

TCF1021: What You MUST Do Every Day to Crack $1M – Part 3 of 5

May 14, 2025
Interview with Tanner Spross (Operating Partner) & Evan Shufflebarger (VP of Corporate Strategy) of Heartland, LLC 34:07

Interview with Tanner Spross (Operating Partner) & Evan Shufflebarger (VP of Corporate Strategy) of Heartland, LLC

May 14, 2025
From $0 to Millions: Jake Behler on Scaling with Facebook Ads 1:15:21

From $0 to Millions: Jake Behler on Scaling with Facebook Ads

May 12, 2025
EP282: The Mocking Bird & The Crow 1:00:11

EP282: The Mocking Bird & The Crow

May 12, 2025
EP218: The top 5 challenges I help my Contracting Clients Overcome 39:54

EP218: The top 5 challenges I help my Contracting Clients Overcome

May 12, 2025
Spending Time on Estimates That Never Close… 29:33

Spending Time on Estimates That Never Close…

May 9, 2025
TCF1017: How to Make $100k a Year as a Contractor (Without Burning Out or Selling Out) 20:58

TCF1017: How to Make $100k a Year as a Contractor (Without Burning Out or Selling Out)

May 8, 2025
32. Importance of Call Centers in Digital Marketing Campaigns 27:43

32. Importance of Call Centers in Digital Marketing Campaigns

May 7, 2025
Episode #267: Home Builder Customer Engagement AI Tools – Mike Bills 33:18

Episode #267: Home Builder Customer Engagement AI Tools – Mike Bills

May 7, 2025
He Built a $650K Business… But It’s Killing Him — Unfiltered Turnaround 1:18:19

He Built a $650K Business… But It’s Killing Him — Unfiltered Turnaround

May 7, 2025
the UGLY TRUTH about running an ECO FRIENDLY business 45:23

the UGLY TRUTH about running an ECO FRIENDLY business

May 6, 2025
EP279: The Tremor & The Trash Can, The Tale of Two Trucks (StoryTime) 27:20

EP279: The Tremor & The Trash Can, The Tale of Two Trucks (StoryTime)

May 5, 2025
TCF1016: Make it Simple 7:37

TCF1016: Make it Simple

May 3, 2025
EP278: 60% Failure Rate & The Mendoza Line (Weekly Compass) 36:02

EP278: 60% Failure Rate & The Mendoza Line (Weekly Compass)

May 2, 2025
Torsion Talk S8 Ep104: Cracking the Google Business Profile Code – Fighting Spam, Building Trust 26:53

Torsion Talk S8 Ep104: Cracking the Google Business Profile Code – Fighting Spam, Building Trust

May 1, 2025
Ep 599. Be Still 1:04:57

Ep 599. Be Still

May 1, 2025
Ep 70. Tree Climbing and Southpaw Saws 54:59

Ep 70. Tree Climbing and Southpaw Saws

May 1, 2025
31. Effective Lead Generation on a Budget 28:35

31. Effective Lead Generation on a Budget

Apr 30, 2025
Episode #266: Distinguishing Your Sales and Marketing – Taylor Humphrey 27:26

Episode #266: Distinguishing Your Sales and Marketing – Taylor Humphrey

Apr 30, 2025
EP277: Sacramento Aquarium Society W/ Elaine Begly 34:31

EP277: Sacramento Aquarium Society W/ Elaine Begly

Apr 30, 2025
Interview with Robert Murray, CEO & Co-Founder of Intrigue 21:25

Interview with Robert Murray, CEO & Co-Founder of Intrigue

Apr 30, 2025
How to Scale a Service Business Without Franchising 50:46

How to Scale a Service Business Without Franchising

Apr 30, 2025
319 – The Long Game: How Nurturing Leads Over Time into a $198K Project 11:15

319 – The Long Game: How Nurturing Leads Over Time into a $198K Project

Apr 29, 2025
What’s Up With All The Bad Leads (& How to Fix It) | Chris Behan & Natalie Russo 48:05

What’s Up With All The Bad Leads (& How to Fix It) | Chris Behan & Natalie Russo

Apr 28, 2025
Ep 109. Nick Sutherland – Converting Neighbors into Clients with SendJim 35:43

Ep 109. Nick Sutherland – Converting Neighbors into Clients with SendJim

Apr 28, 2025
You’re Spending on Ads… But Where Are the Customers? 57:12

You’re Spending on Ads… But Where Are the Customers?

Apr 28, 2025
Brush Busters 27: Season Finale – 100 Letters, 4 Tactics, and One Clear Path Forward 37:33

Brush Busters 27: Season Finale – 100 Letters, 4 Tactics, and One Clear Path Forward

Apr 25, 2025
30. SEO & PPC: Basics for Boosting Online Visibility 24:57

30. SEO & PPC: Basics for Boosting Online Visibility

Apr 23, 2025
317. The Season has Started and Going Old School 38:46

317. The Season has Started and Going Old School

Apr 23, 2025
Episode #265: Interactive Floor Plans – Greg Bray and Kevin Weitzel 37:58

Episode #265: Interactive Floor Plans – Greg Bray and Kevin Weitzel

Apr 23, 2025
Dayna Hottle’s Path to Success in the Trades Industry 33:40

Dayna Hottle’s Path to Success in the Trades Industry

Apr 23, 2025
Partner Walks Out— No Profit in Landscaping Business! 32:11

Partner Walks Out— No Profit in Landscaping Business!

Apr 22, 2025
318 – The Marketing One-Two Punch: Amplify Your Ad Investment with Content 16:09

318 – The Marketing One-Two Punch: Amplify Your Ad Investment with Content

Apr 22, 2025
New book Reputation Intelligence by Greg Cummings. Pre-order now, ships November 2026.
Pre-order the book