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The Big Mistake Outdoor Living Pros Make That Erodes Trust & Costs Them Money

⏱️ 9:50 🎤 Joshua Gillow
AUDIO EPISODE
The Big Mistake Outdoor Living Pros Make That Erodes Trust & Costs Them Money
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Chapters

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  • 0:00
    Win trust with momentum
    Consistently delivering on promises and keeping clients informed builds trust and momentum.
  • 0:54
    Stop taking immediate measurements
    Joshua Gillow advises against taking measurements immediately after the discovery meeting due to distinct cognitive demands.
  • 1:45
    Creative vs. Analytical Brain
    Shifting from creative design thinking to analytical measurement collection too quickly leads to errors.
  • 3:52
    Costly measurement errors
    Inaccurate or rushed measurements can lead to significant financial losses during construction.
  • 5:08
    Separate meetings for accuracy
    Conducting separate discovery and measurement meetings ensures focus, accuracy, and profitability.
  • 7:24
    Trust eroded by change orders
    Mistake-driven change orders due to poor measurements damage client trust and perception of competence.
  • 8:55
    Certainty over surprises
    Clients value certainty and an uninterrupted project flow, which accurate measurements provide.

Speakers

J
Joshua Gillow
Host

Key Takeaways

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Do not take measurements immediately after your client discovery meeting; separate these tasks into different sessions.

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Recognize the cognitive shift required between creative design discussions and analytical measurement collection, and allow time for this transition.

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Schedule dedicated time for measurements, treating it as a focused activity to prevent rushing and ensure accuracy.

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Understand that accurate measurements are directly tied to project profitability and client trust.

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Avoid change orders stemming from your own measurement errors, as these erode client trust and can lead to financial losses.

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Systematize your measurement process by taking your time and being thorough to minimize mistakes during construction.

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Prioritize delivering on expectations and providing certainty to clients, which accurate planning and measurements facilitate.

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