Speed Up Your Cashflow – Ryan Holliday

Any insurance check over $2,500 on a mortgaged property typically adds the mortgage company (and any second/third mortgages) as a payee, requiring their endorsement before funds can be used.

The endorsement process is slow: best case three to four weeks, but extreme cases can stretch four to six months when documentation slips through the cracks — all while the insurer has already agreed to pay.

The bottleneck hits public adjusters too, not just contractors — co-founder Ken Lawler spent about a third of his week chasing money, since PAs often don't get paid until funds are fully released to the insured.

Inc's core service takes the processing off your plate so your team spends time growing the business instead of chasing money and sitting on multi-hour bank hold times (worsened by COVID servicing backlogs).

Inc Now advances your funds into your bank account within 24 hours instead of waiting on the mortgage company — at a higher cost, but you get the money right now.

Inc Payments lets you digitally upload, sign, and deposit checks (even with multiple signatures or a distant customer) for $10/check — included free with Inc Professional or Inc Now.

Building this required becoming a full financial-services company with direct Federal Reserve ties and banking partners — a 'challenging solution to an easy problem' due to compliance and legal hurdles.

Time is more valuable than money for many owners — don't let a 'silly mortgage endorsement' hold up your cash, commissions, and payments heading into Q4 grind time.