Skip to content
POWER100
Join Free
Content

S2-E26: Don’t Go to Events Without A Plan – Sponsor Games San Antonio

⏱️ 1:22:30 🎤 Eric Triplett, Mike Garvey, Jason Triplet
AUDIO EPISODE
S2-E26: Don’t Go to Events Without A Plan – Sponsor Games San Antonio
0:00
0:00

Chapters

Click to jump to section

  • 0:27
    Plan Your Event Success
    Eric emphasizes that contractors need to define their expectations and a plan for success before attending conferences, rather than just hoping to gain something.
  • 1:28
    Strategic Event Networking
    Eric details his direct approach to networking at events, quickly assessing potential connections for collaboration and business opportunities.
  • 17:28
    The Niche Business Model
    Mike and Eric discuss an attendee who successfully built a highly niche fitness business, highlighting the value of a specific target audience and content strategy.
  • 45:54
    Value-Driven Brand Partnerships
    Eric explains his goal to connect with brands that align with his business and audience, seeking long-term collaborations that genuinely benefit his community.
  • 50:08
    Events as Business Rocket Fuel
    Eric reiterates that intentional planning, clear goals, and strategic follow-up are crucial for converting event attendance into significant business growth and ROI.

Speakers

E
Eric Triplett
Host — The Pond Digger
M
Mike Garvey
Host — Side Hustle Squad podcast
J
Jason Triplet

Key Takeaways

✦

Always define specific goals and expectations before attending any industry event or conference to ensure tangible takeaways and a clear return on investment.

✦

Develop an 'elevator pitch' that clearly articulates your business and its value proposition to effectively engage and impress potential contacts at networking events.

✦

Be proactive and strategic in networking; don't just passively wait for opportunities, actively seek out individuals and brands that align with your business objectives.

✦

Focus on building long-term, value-driven relationships with potential sponsors and collaborators, rather than seeking short-term, opportunistic deals.

✦

Leverage events not just for learning, but also for content creation and collaboration opportunities, such as interviewing other professionals or recording on-site.

✦

Understand the importance of follow-up after an event, ensuring that initial connections are nurtured into meaningful business relationships and collaborations.

✦

Prioritize authenticity in brand partnerships; only endorse products or services that you genuinely believe in and that would benefit your target audience.

Want the full experience?

Join Power100 for full access to every episode, AI-powered insights, personalized coaching, and a network of industry leaders.

Join Power100 →