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Power100 PowerChat with Brian Gotlieb

📅 September 1, 2026 ⏱️ 25:00 🎤 Greg Cummings, Brian Gottlieb

Chapters

Click to jump to section

  • 0:00
    Introduction and Importance of Community Service
    Opening praise and discussion on why community service is crucial for business growth.
  • 0:37
    K-shaped Recovery and Cause Marketing
    Discussion on industry recovery and the benefits of cause marketing.
  • 9:13
    Meaning and Purpose in Business
    Exploration of how meaning and purpose impact recruiting and sales.
  • 18:45
    Starting a Cause Marketing Program
    Tips on initiating cause marketing and finding the right cause.
  • 25:05
    AI Findability and Broader Content
    How broader content and community engagement enhance search visibility.
  • 30:19
    The Three M's and Beyond the Script
    Discussion on mastering business, mentoring, and making a difference, along with insights from Brian's new book.

Speakers

Greg Cummings
Greg Cummings
Host
Brian Gottlieb
Brian Gottlieb
Guest

Key Takeaways

✦

Implement cause marketing to build deeper customer relationships.

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Encourage employee volunteering to foster a cause-driven culture.

✦

Focus on building people to drive long-term business growth.

✦

Utilize community stories to enhance brand trust and visibility.

✦

Start small with community initiatives to activate cause culture.

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