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Inside the Shop That Turned Away Clients… Successfully

⏱️ 23:17 🎤 Mike Andes
AUDIO EPISODE
Inside the Shop That Turned Away Clients… Successfully
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Chapters

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  • 0:00
    Business Overview
    The guest explains their current business size, number of employees, and daily operations including team structure and an inspirational sign for the crew.
  • 2:09
    Growth & Capacity
    The guest discusses their revenue growth from $280k to $400k, reaching capacity with their current two-truck setup, and the decision to turn away new mowing customers.
  • 4:29
    Price Increases & Retention
    The guest shares their experience raising prices by 18-25% across the board and only losing six clients, indicating strong customer loyalty.
  • 5:31
    Shop Space & Equipment
    The guest shows their current shop space, an original large mower, and discusses the challenges of finding additional space for expansion.
  • 6:52
    Origin Story & Early Days
    The guest recounts how their business started after watching Mike's and Nick Greed's videos, leading to rapid booking and transitioning from part-time to full-time operations.
  • 9:06
    Crew Retention & Compensation
    The guest highlights their success in retaining their first two employees, despite challenging early days, and their pay-for-performance compensation model.
  • 11:26
    Expansion Strategy
    The guest and Mike discuss future growth plans, including the potential for a third truck for projects, and the long-term goal of multiple locations.
  • 17:38
    Admin Role & Quotes
    The guest describes her hands-on role in administrative tasks, estimates, and her preference for personalized quotes over instant online options.

Speakers

M
Mike Andes
Host

Key Takeaways

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Cap your client list to maintain quality and avoid overwork, even if it means turning away new business.

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Be bold with price increases; a significant raise (18-25%) might result in minimal client loss if your service quality is high.

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Prioritize projects for higher revenue generation, focusing on existing mowing customers first to strengthen loyalty.

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Consider offering a four-day work week to improve employee satisfaction and retention, even if it means initially limiting capacity.

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Optimizing current operations with existing resources can lead to significant revenue growth (e.g., adding a fifth workday for projects).

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Retain key employees by making the work environment manageable and providing incentives, as high employee retention is a strong indicator of a healthy business.

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Evaluate alternative solutions to shop space constraints, such as crews taking trucks home, before committing to expensive facility leases.

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