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369. No Master Class Needed To Use This CRM Interview w/ Courtney from Earthapro

⏱️ 59:19 🎤 Aaron Sutter, Courtney Kerstich
AUDIO EPISODE
369. No Master Class Needed To Use This CRM Interview w/ Courtney from Earthapro
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Chapters

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  • 0:00
    Welcome to Mowing In The Dark
    Aaron Sutter welcomes listeners and introduces his special guest, Courtney from Earthapro.
  • 0:17
    About Courtney and Earthapro
    Courtney explains her role at Earthapro, a software for small lawn care and pest businesses, emphasizing its affordability and focus on solo operators up to five to ten employees.
  • 1:24
    New Earthapro Features
    Courtney details new features including chemical tracking, route optimization, and automatic monthly billing, designed to simplify operations for users.
  • 3:04
    Benefits of Automatic Billing
    Aaron expresses excitement about the automatic billing feature, noting how it will save time and improve consistency in invoicing.
  • 4:17
    Comprehensive Chemical Tracking
    Courtney explains the depth of Earthapro's chemical tracking, including application history, weather data integration, and compliance support.
  • 6:33
    Earthapro's Industry Focus
    The discussion shifts to Earthapro's dedication to the green industry and how this focus leads to a more intuitive and effective software for its users.
  • 7:30
    Upcoming Feature: Card on File
    Courtney reveals that 'card on file' is in development, explaining its functionality and how it will streamline customer payments.
  • 8:36
    The Value of Text Invoicing
    Aaron shares his positive experience with Earthapro's text invoicing, highlighting how it speeds up payments compared to email.
  • 9:29
    Customer Onboarding and Feedback
    Courtney discusses Earthapro's user-friendly onboarding process, QuickBooks integration, and commitment to incorporating user feedback into software development.
  • 11:58
    Earthapro's Mission and Vision
    Courtney outlines Earthapro's mission to elevate the green industry by providing accessible, high-quality software that helps small businesses thrive and professionalize their operations.
  • 13:33
    Equip 2026 Announcement
    Courtney announces Earthapro's attendance at Equip 2026 and shares thoughts on Equip's decision to alternate venues between Louisville and Orlando.
  • 15:30
    How to Connect with Courtney
    Courtney provides her contact information and encourages listeners to reach out for a free trial, personalized support, or to book a meeting.

Speakers

A
Aaron Sutter
Host
C
Courtney Kerstich
Earthapro

Key Takeaways

✦

Earthapro provides an affordable CRM starting at $20/month, catering specifically to solo operators and small businesses (up to 5-10 employees) in lawn care and pest control.

✦

Utilize Earthapro's chemical tracking for compliance and record-keeping, as it automatically pulls weather data and tracks application history for audits.

✦

Implement route optimization to efficiently plan daily jobs, choose your starting point, and visualize the most efficient path for your crews.

✦

Leverage automatic monthly billing to streamline invoicing; Earthapro can send a single invoice covering all jobs for a month, either pre-paid or post-paid.

✦

Take advantage of the upcoming 'card on file' feature for automatic customer payments, or current text invoicing for faster payment collection.

✦

Recognize that investing in a professional software like Earthapro elevates your business's perception to customers, moving beyond informal payment methods.

✦

Utilize Earthapro's customer support for onboarding, including assistance with importing existing customer lists and integrating with QuickBooks.

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